Post by Jakub Krupa

Head of Marketing | Manago AI | Marketing and Demand advisor

So we went through a rebrand. I could tell a story behind it, the mission, the vision, but there is a lot of talking around it already. What I wanted to tell you instead is what it takes. It is quite often that companies believe hiring strong individuals is the best way to grow, and it's true, partially. Over the last few weeks, we were building a new version of the product made by an amazing team of Piotr Uryga and Maciej Walczak. This product got an outstanding UI made by Wojciech Lotz's team. But a rebrand is something more than a product. It's a change of every part of the company's being while maintaining its soul unchanged, and to achieve this, the purpose itself is not enough. You need people, strong individuals, that can work together as one. And those people I wanted to dedicate this (quite long already) post to. Kinga Nowak, Olaf Ciuła, Kamil Mizera - Without those three, I don't think I would be writing this today. Aybüke Karabacak, Aleksander Skałka, Michał Andruszków and Sergiusz O. - Four people who keep and gladly share 15 years of product knowledge. Spencer Peppiatt, Oleksii Avramchuk, Przemyslaw Gawlas, Kamil Nowak, and Justyna Litwińska - When you're looking at the new website, think of those guys. I personally think we never had a website of this quality. Here, special thanks go to Phil Draper, who gladly shared his designer skills while not taking care of CEO stuff at the moment 🙂 Jędrzej Jurek, Natalia Stopa, Bartłomiej Dębowski, Grzegorz Wawrzeń - Code wizards for whom there are no things impossible. Martyna Sobótka, Anna Gogolin - Available at any time with fast execution. Klaudia Penkalla and Paulina Wójs - Keeping us all motivated all the time. Marek Broda and Piotr Uryga - There are no blockers with you guys on board. And special thanks to Michael McNeal for your expertise and time put to onboard me into this. All those people are great individuals, but none of them could deliver this alone. Manago AI is built on the great heritage of SALESmanago. What's more important is that it is built by people who put all their heart into their work. I can only say Thank you! If you wonder what the effect is, visit manago.ai. And if you want to get a present from marketer to marketer, take a trial and see. #managoai #salesmanago #modernmarketingshouldfeelsimple #rebrand

Post content