Post by Ivey Business School at Western University

Name: In today's crowded digital landscape, how can sales professionals truly stand out? Ivey's Eric Jans
Uploaded: 2026-06-22T16:30:02.233Z
Channel: Ivey Business School at Western University
Description: In today's crowded digital landscape, how can sales professionals truly stand out? Ivey's Eric Janssen explains how it's still possible to earn attention in the modern sales environment. He argues s

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In today's crowded digital landscape, how can sales professionals truly stand out? Ivey's Eric Janssen explains how it's still possible to earn attention in the modern sales environment. He argues standing out requires a return to the human side of selling. In this Instant Impact video, he outlines four principles to put this into practice: 🔹 Do your homework: Deliver the right message to the right person. 🔹 Personalize meaningfully: Use genuine insights. 🔹 Follow up: Consistency and thoughtfulness are key. 🔹 Think beyond a single channel: Build familiarity across platforms. Read more about breaking through the noise on #IveyImpact: https://lnkd.in/gjN3HSHC #SalesStrategy #Communication

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