Post by ISTARI.AI

From technology to market: Positioning AI-powered market intelligence Last week ISTARI.AI hosted participants of the ENGAGE.EU Summer School 2026 and set them up with a real challenge: how do you position a technology for B2B enterprise buyers that has already built a track record in the public sector? During a visit to our office, the students met ISTARI co-founders Dr. Robert Dehghan and Dr. Jan Kinne and gained insight into the company's development. In discussions with the team, they dove into questions around market viability, explored our technical capabilities and drew on valuable past learnings. After a week of work, they presented their ideas in front of a jury at the University of Mannheim. A big thank you to the students for their curiosity, and to ENGAGE.EU and the University of Mannheim for the opportunity to work with them. #ENGAGE #digitaltransformation #istari