Post by Isaac Smith

Award-winning GTM AI Engineer @ Klue • Transforming how go-to-market runs with AI • When they give me a mic and a soapbox, I travel around and talk about it on stage

Stuck in the same old SKO formula? in between rolling out shiny new initiatives, take some time to flip the script and ask your team what they need to work smarter. By tapping into their real-world insights, you’ll uncover those “diamonds in the rough”—the small fixes that can have a huge impact. This post is Part 1 of a two-part series showing how to tease out the areas where small yet might improvements can happen (and where to look for simple automations). Stay tuned for Part 2, which will feature some real-world examples that come out of our SKO at Klue, and how we're using Zapier, HubSpot and Clay to bring those ideas to life.

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