Post by Insurtech Insights
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Marshmallow has partnered with Adclear to strengthen oversight of its financial promotions by integrating AI-powered compliance technology into its marketing approval process. The platform will review website content, social media posts and advertising across Marshmallow's insurance products, helping identify potential compliance issues before publication while supporting the insurer's obligations under the FCA's Consumer Duty framework. "Trust is everything in insurance, and that starts with how clearly and fairly brands communicate with customers," said Joe Jordan, Co-founder of Adclear. Read the full story here: https://lnkd.in/esPRHgdf #insurtechinsights #insurance #insurtech #partnership