Post by Insider One

The data that makes a message accurate often has nothing to do with the user. Store hours. Flight amenities. Subscription plan details. Service outage windows. This is the data that sits outside the user profile, changes constantly, and until now, required workarounds just to use it in a campaign. Today we're launching Lookup Tables in Insider One. Update your data once. Every campaign that touches it stays current.  No duplication. No engineering dependency. No business-critical data living outside the platform. Read more → https://bit.ly/49yPwRR #CustomerEngagement #Personalization