Post by IKEA

What does it take to stay relevant as a brand people know and love? 💛💙 For #IKEASingapore, strong awareness is something we are grateful for, and it's not something we take for granted. In this conversation, Michael la Cour, our IKEA Singapore Country Director, shares how the brand continues to earn trust by staying close to life at home, listening to customers, and creating better ways to meet the many people. That is why IKEA stores continue to matter. They are places where people can explore, touch, compare, ask questions and find inspiration. Call them “the original social media”! In our stores, we see what people need at home, and customers can find ideas that feel real, useful and possible. Watch the conversation below. https://lnkd.in/ggEnqjyM Thank you MARKETING-INTERACTIVE for the conversation and feature. #IkanoRetail #Brand #Retail #Leadership