Post by Johannes Robier IAPUX

20 days for your EARLY BIRD Current Situation: Products are becoming more similar. Technologies are becoming more accessible. Artificial intelligence is democratizing knowledge. In a world where products, services, and information are becoming increasingly interchangeable, one crucial question remains: Why do people choose a particular brand, organization, or employer? What we will work on: •  Differentiation If your products can be copied tomorrow, why should customers stay with you anyway? •  Trust How do you build and maintain trust in an increasingly digital and AI-driven world? •  Growth How do experiences drive organic growth without increasing marketing budgets? •  Culture How do you create a corporate culture that inspires people, both inside and outside the company? •  Innovation How do we recognize today what people will expect tomorrow? •  Value How do we make the value of experiences visible, measurable, and controllable? Is this something companies need? Clemens Lutsch, Roland Jernej, Roland Sommer, Jenn Whittingham, Christian Gruber, Jia Yi Loh, Valerie Khong, Joe Lanzisero, Claudia Bruckschwaiger, Verena Seibert-Giller, Andreas Augustin, Christoph Kullnig, WXO - World Experience Organization, Customer Experience Magazine (CXM), Jose Martinez-Usero (PhD), Sanjay kumar, Sandra Kröpfl, Margot Tschank, Ahmad ALhuwwari, Philipp Gamper, Britta Plattner, Simone Herischko, Christoph Stanzer, Margriet Nijnens, Yasmin Scheck, Eppinger Juergen, Ben Hodgson, Nina Mahnik, Claudia Griendl, Markus Buchmann,

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