Post by Hanna Steiner

READY READY READY … for what’s next ✨ after 10 months of passion, creativity and teamwork, our incredible journey with “BSH x IFA 2025” has reached its grand finale. What made it possible? An inspiring project made possible by and with Nina Wiemer, Nico Beyer, Carsten Guertler – and so many more who pushed boundaries together. With Bosch “Welcome to the Bosch Power House” and Siemens “Intelligence that delights”, we didn’t just design two exhibition spaces – we created two brand experiences: distinct in character, yet united in showing how everyday life can be smarter, more comfortable and truly innovative. As Client Director at Blackspace, I had the privilege to connect the dots: turning strategies into stories, ideas into experiences, and priorities into impact – all culminating in an unforgettable on-site experience at IFA 2025 in B 🐻 rlin. My key takeaway? Big projects thrive on trust, clarity and true team spirit. That’s exactly what made this journey so special. As much as the opportunity to mentor my team – especially supporting Verena Schneider on her journey towards becoming a Senior Designer 🚀 . 🙏 A heartfelt thank you to the brilliant team at Blackspace – Verena Schneider, Vanessa Will, Christoph Hoidn, Florian Dawel, Georg Dejung – the brand team at BSH – Regine Schoeller, Anna Müller, the architects "made" Patricia Kempf, Benjamin Obholzer and WOU. Together, we proved how brands can come alive and inspire audiences. #Teamwork #BrandExperience #BrandManagement #DesignExcellence #Bosch #Siemens #IFA2025