Post by Haier Europe

From today, Milan becomes the Haier Hub. At Milan Design Week, Haier presents Inside the Experience: an immersive, city‑wide journey where design meets adaptive technology, and innovation comes to life through meaningful experiences and human connection. Through immersive activities, product innovations, and a curated programme of design workshops and talks, we showcase how Haier is the beating heart of authentic, tailor‑made experiences designed around people and their passions. Our doors are open in the Tortona Design District, with Via Bergognone 26 as the core of a narrative that unfolds across the city through creativity, interaction and inspiration. You can also experience Haier at Superstudio Maxi, to discover our concept for contemporary living. 📆 April 21–26 📍 Spazio Bergognone 26 – Via Bergognone 26 📍 Superstudio Maxi – Via Moncucco 35 We look forward to welcoming you at Milan Design Week! #MilanDesignWeek #MilanDesignWeek2026 #MDW2026