Post by Guideline

Did you catch the news yesterday? Guideline and Mediaocean expanded our exclusive partnership with the launch of a new API integration that connects Guideline’s Media Plan Management solutions with Mediaocean’s Prisma omnichannel advertising platform. This integration is designed to help agencies and brands connect media planning more directly with activation — reducing manual handoffs, improving workflow efficiency, and supporting a more integrated omnichannel planning process. It is also exactly the kind of conversations we are bringing to Guideline.ai House at Cannes Lions. Throughout the week, we will be hosting private meetings, curated events, partner conversations, and podcast interviews focused on the future of AI, media planning, and advertising intelligence. We are proud to continue building the connected planning ecosystem with Mediaocean. Learn more about the events we are hosting at Cannes here: https://lnkd.in/ebXd74Vb #CannesLions #Mediaocean #GuidelineAI #MediaPlanning #AdTech #AdvertisingIntelligence #OmnichannelAdvertising Maged Mostafa Darrick Li Jessica Doss Lida Hsu, MBA Alberto Leyes Rose Zory Alison Keith Vincent Mifsud