Post by Google Marketing Platform

Walmart Connect audiences are launching in Google Display & Video 360. Through this collaboration, brands can combine YouTube’s scale with Walmart’s customer intelligence to reach high-intent shoppers when they are streaming video on YouTube. Hear from Courtney Rose and Ryan Mayward on what you can expect: ✅ Closed-loop measurement: Accurately measure how campaigns impact omnichannel sales at Walmart. ✅ Unified scale: Combines YouTube’s reach with Walmart Connect's omnichannel audiences built on real shopping behavior. ✅ Maximize performance: Tap into Walmart Connect’s audiences and measurement alongside the Gemini advantage to improve campaign performance and drive sales outcomes. Learn more: https://goo.gle/3S4c332