Post by Gina Tricot AB

Employee Spotlight: Mathilda Johansson Title: Store Manager Store: Norrköping City, Sweden Tell us about your journey I started working at Gina Tricot in 2013 when a brand-new store opened in my hometown. The role combined Visual Merchandising and Assistant Store Manager responsibilities, which suited me perfectly since I’m a passionate person who loves taking on responsibility. After about a year and a half, I was offered a temporary position as Assistant Store Manager in one of our flagship stores. The visual side has always been close to my heart, so when a Visual Merchandiser position opened in the same store, I applied right away and got the role. Those six years gave me so much valuable experience and many opportunities to grow and develop, both professionally and personally. After having my first child, I moved to another city. With support and encouragement from my manager, I applied for a Store Manager position in my new hometown and was offered the role. Twelve years later, I still love going to work every morning, ready for a new day at Gina Tricot. Describe your role at Gina Tricot I’m a Store Manager in Norrköping City, we’re a strong and supportive team of five permanent employees and a couple of girls who work on a temporary basis. My role is all about running the store, achieving our sales goals, and being a role model for the team when it comes to our culture and values. I want to make sure everyone feels motivated and has the opportunity to grow. I truly believe that a positive atmosphere leads to great results, so I always try to lead by example and make sure we have fun while working towards our goals. For me, it’s important that everyone feels valued, included, and proud of the work we do. Best thing about working at Gina Tricot What I love most about working at Gina Tricot is that the opportunities really feel endless. There are possibilities everywhere, and if you’re motivated and ambitious, there are no limits to how much you can grow within the company. I also love staying close to fashion and current trends. Gina Tricot is always up to date with what’s new, and I love being part of that. And even though we’re a big and growing fashion company, it still feels small in the best possible way, almost like everyone knows each other. It’s a place where every role feels valuable. ✨ Thank you Mathilda for sharing your journey with us!