Post by Genesis

Timed to Marilyn Monroe's centennial, Genesis unveils Manifesting Marilyn: The Making of an Icon, an immersive exhibition at its flagship brand space, Genesis House that reveals a side of one of the world's most recognizable figures rarely discussed: her intelligence, ambition and intentional self-authorship.   “Manifesting Marilyn speaks to the courage required to imagine beyond expectation,” says Tedros Mengiste, Chief Operating Officer of Genesis Motor North America. "At Genesis, and through this latest installation at Genesis House, that ethos of becoming informs how we think about design, culture and hospitality, and how we create experiences that look forward with intention.”   Developed in partnership with Authentic Brands Group, owner and steward of the Marilyn Monroe estate, the exhibition reflects a shared commitment to preserving and celebrating the legacy of one of the most important figures in arts and culture on what would have been her 100th birthday.   𝐓𝐡𝐞 𝐄𝐱𝐡𝐢𝐛𝐢𝐭𝐢𝐨𝐧 The exhibition unfolds across six distinct spaces, each revealing a different dimension of Marilyn's mind and method: 𝐓𝐡𝐞 𝐇𝐞𝐚𝐝𝐥𝐢𝐧𝐞 𝐑𝐨𝐨𝐦 – “𝐓𝐡𝐞 𝐑𝐞𝐰𝐫𝐢𝐭𝐞”: This space challenges reductive narratives by reimagining headlines about Marilyn and restoring her as the author of her own story rather than a subject of public myth. 𝐌𝐚𝐫𝐢𝐥𝐲𝐧'𝐬 𝐎𝐟𝐟𝐢𝐜𝐞 – “𝐌𝐢𝐧𝐝 𝐨𝐟 𝐭𝐡𝐞 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐬𝐭”: Set within her working environment, this gallery presents Marilyn as a driven businesswoman through original documents, personal materials and artifacts that highlight her role as a strategic decision-maker. 𝐓𝐡𝐞 𝐋𝐢𝐛𝐫𝐚𝐫𝐲: Featuring books from her personal collection, this space reveals Marilyn’s intellectual curiosity and engagement with literature, psychology and philosophy. 𝐓𝐡𝐞 𝐕𝐚𝐧𝐢𝐭𝐲: This environment reframes glamour as an intentional practice, using personal objects and wardrobe to show how Marilyn constructed and controlled her public image. 𝐓𝐡𝐞 𝐒𝐜𝐫𝐞𝐞𝐧 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 – “𝐓𝐡𝐞 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧”: Through immersive visuals and her own voice, this cinematic installation traces her evolution from Norma Jeane to global icon, emphasizing the discipline and determination behind her transformation. 𝐓𝐡𝐞 𝐍𝐞𝐰 𝐁𝐞𝐠𝐢𝐧𝐧𝐢𝐧𝐠𝐬 𝐇𝐚𝐥𝐥:  The final space invites visitors to reflect on their own next chapter and consider the legacy they will create.   𝐕𝐢𝐬𝐢𝐭𝐨𝐫 𝐈𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 Manifesting Marilyn: The Making of an Icon is now open to the public through August 2, inviting visitors to experience an immersive exploration of Marilyn Monroe’s life, intellect and self-authorship. Guests can also enjoy specialty food and beverage offerings at the Genesis House Restaurant throughout the installation.   Learn more here: https://lnkd.in/gVZiAu5H #Genesis #GenesisHouse