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What will define the next era of dining at 35,000 feet? In an article published in International Air Transport Association (IATA)’s #Airlines magazine, gategroup CEO Christoph Schmitz explores how passenger expectations are reshaping onboard hospitality. Greater choice, personalization, and culinary authenticity are making food a more strategic part of the travel experience. Meeting these expectations at scale requires more than creative menus. It calls for customer insight, digital technology, operational precision and innovation across every stage, from sourcing and production to assembly and airport logistics. At gategroup, data, automation and technologies support the expertise of our chefs and frontline teams, helping turn complexity into consistent, memorable experiences. Read the article and discover why the future of aviation belongs to culinary futurists. https://lnkd.in/eiyaTpFF

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