Post by Fressnapf | Maxi Zoo

Our fourth Urban Store… goes to Warsaw🚀 A couple of weeks agao we opened our next Urban Store, thereby launching our new store concept in neighboring Poland following our successes in Denmark and France. The store is located in the affluent Warsaw district of Wilanów, nestled in a new apartment complex between Biedronka and a bakery. The location is therefore perfect for our urban pet parents and their pets: well connected by public transportation and, consequently, excellent accessibility. With the opening of our first Maxi Zoo Polska Urban Store in Poland, we are taking an important step in reaching new #customer groups and addressing new shopping missions. 🛍️ With 233 m² of retail space and a product range clearly tailored to its target audience, the store is currently our largest Urban Store in the portfolio—while remaining a clearly focused and compact format. The launch was fantastic and has us eager for more. “For us, the Urban Store format is mainly about being closer to customers and their everyday needs. Pet owners are looking for convenient solutions close to home, but they still expect quality, a good product selection and expert advice. The Warsaw opening gives us a strong opportunity to further develop this approach in Poland”, explains Wojciech Kaminski, Country Manager Poland. We plan to open additional Urban Stores this year, including locations in France and Germany. So stay tuned to see what’s next for Fressnapf | Maxi Zoo’s expansion!