Post by Freedom Australia

We’re incredibly proud, but not at all surprised, to share that Paula Mitchell, our GM of Technology, has been recognised as one of Inside Retail Australia ’s Top 50 People in E-Commerce 2026. Landing at #6 amongst an impressive list of industry peers 🏆 🌟 This recognition reflects the seamless omnichannel experience Paula and her team continue to deliver for our customers, and the respected leadership she brings to Freedom and the broader industry. Congratulations, Paula Mitchell 🎉