Post by Founder University

AI made building easier. Distribution is now the real competitive advantage. Presh Dineshkumar (The Wellness Company) broke down exactly how founders can validate, launch, and grow for Founder University Cohort 12 👇 1. Validate before you build Ask your community if the problem is worth solving (Reddit/Facebook works well) Run a landing page + ads before writing a line of code Engage your ICP on social first (+ watch what they respond to) 2. Launch videos that convert Have the founder on camera for 30–90 seconds + lead with your one-liner Ship it fast, get feedback… and iterate 3. Go where your customers already are: Twitter/X: Use lists to target your ICP TikTok: Partner with up-and-coming creators (engagement > follower count) LinkedIn/Email: Under 100 words, personalized, and lean into reciprocity Thanks, Presh Dineshkumar, for the gems 💪