Post by Florent Charrasse

A year ago, A.S.O. - Amaury Sport Organisation invited me into one of the Tour de France race cars, along with David Torrin. Somewhere between the crowds and the final-kilometre banner, one question stuck with me: what could I actually offer the people around this race, the fans, and the riders themselves? Every year, riders give everything to this race. Most of them never get the spotlight. Their breakaways, their sacrifices, their quiet heroics. Often forgotten by the next stage. That thought became an idea. With Capgemini, frog and A.S.O., we launched "Inside My Race", a Living Narrative generated by AI that turns each rider's race into a story told just for you. One that fans, and the riders themselves, can live and relive as their own. So, go on. 👉 Choose your riders. Their race is told for you. A story that unfolds before, during and after the race. And a map to see exactly where your riders made the difference. Link in the comments 👇 #TransformingSports #TDF2026 #TourDeFrance Remarkable team: (Design) Mélanie BrasMélanie Bras Florian CordierFlorian Cordier Nicolas VigneauNicolas Vigneau (Tech) Teddy GardonTeddy Gardon Antoine Barbier Lucien GinouxLucien Ginoux Eric JuquelEric Juquel Eva Aré-HermasEva Aré-Hermas Alexandre Pique Bilal Boussihmed(Data & IA) Florian ArthurFlorian Arthur Florian Constantin Van de VeldeConstantin Van de Velde Lucas IscoviciLucas Iscovici. Gagandeep GadriGagandeep Gadri Etienne GrassEtienne Grass Thomas Hirsch ♠ CapgeminiThomas Hirsch ♠ Capgemini Julien GiffardJulien Giffard Olivier PicardOlivier Picard Andreas MarkdalenAndreas Markdalen Antoine CourbonAntoine Courbon Pascal QUEIRELPascal QUEIREL Sport Business ClubSport Business Club SPORSORASPORSORA Capgemini InventCapgemini Invent

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