Post by NVE Experience Agency

A Super Bowl spot creates awareness. Surrounding it with culture creates impact. As Liquid I.V. iv made waves nationally with its bold Big Game debut, NVE led the on-the-ground amplification — ensuring the conversation didn’t stop at the screen. Across Super Bowl weekend, our team activated a multi-day experiential rollout designed to drive visibility, product trial, and real-world engagement: • A fleet of 24 branded EVs dominating key corridors in San Francisco • Brand ambassador-led sampling supported by a 30-person street team • Strategic bar partnerships serving Liquid I.V. on tap • Surprise-and-delight office drops to extend momentum beyond game day We then carried that energy beyond the Bay, executing additional office stops across San Francisco and Boston — turning a national ad moment into sustained, multi-market impact. From prime time to street level, every touchpoint worked harder together. #Client #LiquidIV #BigGame #NVEExperienceAgency #BrandExperience

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