Post by Exceed Entertainment

Speaking on the launch, Afsar Zaidi said: “HRX Locker Room Strategy has been a long term plan for us. And Fragrances are the most important of that plan. With this - we want to enable everyday athletes in all aspects of their life; focusing on what they need in their Gym Locker Room, post or before their workouts, starting with Fragrances. Our partnership with PCA gives us the perfect foundation to build a credible and scalable business in that direction.” HRX by Hrithik Roshan Afsar Abbas Zaidi #hrithikroshan #PCAGroup