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šŸ‘ŸšŸŒ Nike š¢š¬ šžš±š©ššš§šš¢š§š  š¢š­š¬ š©š«šžš¦š¢š®š¦ šØš®š­ššØšØš« š¬š­š«ššš­šžš š² š¢š§ š„š®š«šØš©šž The sportswear giant has appointed French distributor Albion to manage the European distribution of its All Conditions Gear (ACG) collection, strengthening its presence in one of the fastest-growing segments of the apparel industry. Why it matters: šŸ”ļø Rising demand for outdoor and technical apparel šŸ›ļø Stronger premium retail partnerships šŸŒ± Growth of the outdoor lifestyle market šŸ“ˆ A more specialized distribution strategy across Europe As consumers increasingly seek products that blend performance, functionality and lifestyle, outdoor apparel is becoming one of the industry's most dynamic categories. šŸ”— Read the full story on EUBizNews: https://lnkd.in/dYK3_GUn #Nike #ACG #Outdoor #Retail #Fashion #Europe #Sportswear #Business #Innovation #EUBizNews

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