Post by Emma Nicholson

Something we lead on very strongly with all of our respective brands at ServiceMaster (UK) Limited is Celebrity Service. First introduced to us by Geoff Ramm. The notion of delivering a customer experience that is memorable. Today I took my car in for 3 new tyres, also known as a ‘grudge purchase’ in adulthood. Whilst talking to the workshop manager at the garage I mentioned my love for the a particular car air freshener, “you know the black tree one that smells like aftershave”. Low and behold without mentioning anything to me when I settled the invoice, I got in to the car and unannounced, my favourite air freshener waiting for me. This is an act of ‘Celebrity Service’. Whilst the ticket price shows £1.49, the cost is meaningless. The value, huge! That gesture has secured my business for the future and should anyone ask me for a tyre recommendation in Barnsley, I’m going to say not just Wilco Motorsave, but Mark at Wilco Motorsave, Barnsley! 😊