Post by Edwin Kleiber

Thanks to Erich Kruschitz, Regina Ridder and the INSEAD Alumni Austria team for bringing in André Hoffmann - the vice-chair of the board of Roche and INSEAD MBA. André is not only INSEAD’s most generous donor, but also a driving force behind the school’s mission: "Business as a force for good" One of his many powerful insights stayed with me: The word company comes from the Latin COM (together) + PANIS (bread) – literally “eating bread together.” A company is about sharing – so why do we often reduce its purpose to the bottom line? Financial results are essential, just like oxygen for the body. But life – and business – is about much more than just breathing.