Post by Eddie Davin โ ๐ฅ
CEO of bigDAWGSยฎ Print Three | Phygital Marketing | Embellishment & Specialty Print | Destroy Your Competition with Tech-Powered Print Marketing (NFC, Sound, Video, USB, LED)
Personalization is no longer just printing a name in black ink. Itโs this. ๐ We are incredibly honored to announce that our Custom Holiday Gift Boxes just took home the WIN for "Best Use of Digital Embellishments - Folding Carton" at the 2026 FSEA Gold Leaf Awards! ๐๐ฅ What makes this project so special? We didn't just make a box; we engineered a multi-sensory unboxing experience. Here is what we packed into a single print run: โจ Soft-Touch Finish: For a premium, luxurious feel in the hands. โจ Texturized Effects: Adding a tactile dimension to the design. โจ Custom Die-Cut: An engaging, star-like structure that "blooms" open to reveal the gift. ๐ฅ THE KICKER: Variable Holographic Raised Foil. Yes, every single box features a DIFFERENT recipient's name, printed on the fly, in brilliant raised holographic foil. Variable data printing meets ultra-premium embellishment. Seeing a personalized name in holographic foil isn't something you see every day. Itโs a complex process that requires the right technology, precision, and a whole lot of innovation. We ran about 100 of these, and every single one was completely unique to the recipient. Check out the video to see it in action! ๐ฅ I'd love to hear from my packaging, print, and marketing network: Whatโs your favorite element of this project? The award-winning variable foil, or that incredibly satisfying die-cut opening? Let me know in the comments below! ๐ Thanks to the following who helped make this possible: Begum Walji Sean Roberts Kevin Abergel Eric Vessels Mario Mottillo Konica Minolta Business Solutions Canada Konica Minolta Business Solutions U.S.A., Inc. MGI Digital Technology FSEA - Foil & Specialty Effects Association
Video Content