Post by E.L.F. BEAUTY

We believe the future of soccer belongs to empowered.Iegendary.females. This summer, we're proving it. ⚽️ We’re so e.l.f.ing excited to announce that we are presenting the 2026 NWSL Challenge Cup and showing up at House of GOAL in New York.  Here's just some of what we're bringing: 📸 An e.l.f. Match Day Carpet, where players and fans walk together. VIP energy for every eye, lip and face. 💌 Fan notes to your favorite players, collected by us and delivered after the game. 🎤 Amber Mark's headlining the Halftime Show, with Latin GRAMMY winner Joaquina performing the National Anthem, followed by a meet-and-greet with fans. 🌟Reigniting Glow for Glory, our program with the National Women's Soccer League (NWSL) built to keep girls in sports and open real pathways. Rising stars get the chance to go Pro for the Day with an NWSL club.  The fun doesn't end there, from July 17-19; we're showing up in New York at House of GOAL, the biggest global soccer fan fest of the summer. Bringing beauty, culture, and community to fans from around the world. Nearly two-thirds of U.S. soccer fans watch the women's game. The community is here. The momentum is real. We're meeting them exactly where they are. Stay tuned, there's so much more kicking off this summer. ⚽️ Read more below: https://lnkd.in/gmHT8xNR