Post by Dylan Conroy
Host of The Ad podcast where I interview the c suite from brands, agencies, media companies, ad & brand tech, influencers and thought leaders as I give myself a MBA in marketing, also known to make the CRM go BRRR 🤑💰💵
Elizabeth Herbst-Brady - Chief Revenue Officer - Condé Nast Relying purely on programmatic platform distribution can expose heritage brands to message fragmentation and diminish overall user trust. Dylan Conroy sits down with Elizabeth Herbst-Brady, Chief Revenue Officer at Condé Nast, to map out the playbook for transitioning legacy publishing systems into unfragmented multimedia networks. Strategic Brand Modernization: How Condé Nast restructures traditional print portfolios to command billions of cross-channel video views. Purposeful Large Language Model Licensing: The commercial strategy behind partnering with frontier AI labs to establish clear content protection guardrails. Experiential Revenue Optimization: Deconstructing the business design behind a 40% year-over-year jump across high-end real-world media properties. Neurological Pattern Interruption: Reviewing Harvard and NIH data patterns to explain the transactional value of face-to-face dealmaking forums.
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