Post by dsm-firmenich

We believe fragrance is more than smelling good, it's a blend of science and artistry designed to help people feel great. With neuroscience, we uncover patterns in how scent can uplift, relax, or energize. Our perfumers use these insights, combining them with creativity and instinct, to craft fragrances that truly resonate. Science alone isn't enough. For our Perfumer Marine Mercé, creating a fragrance that connects on an emotional level requires balance, texture, and soul. Intangible qualities that transform a formula into a feeling. Curious to learn more about how our perfumers bring science and creativity together? Read the full article to learn more https://bit.ly/4eOyRfW #shapethefuture