Post by dsm-firmenich

Name: Your first reaction is often the truest one. That's why we put our scientists through a quick-fire
Uploaded: 2026-06-09T07:00:48.609Z
Channel: dsm-firmenich
Description: Your first reaction is often the truest one. That's why we put our scientists through a quick-fire questions challenge, mirroring our innovative implicit reaction-time tool, KronoscentTM, which capt

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Your first reaction is often the truest one. That's why we put our scientists through a quick-fire questions challenge, mirroring our innovative implicit reaction-time tool, KronoscentTM, which captures what people feel before they can overthink. Watch Christelle Porcherot and Donato Cereghetti answer instinctively as they explore what reaction-time testing reveals about scent and emotion through the lens of neuroscience. Their split-second responses shed light on how quickly feelings emerge and why capturing them matters. Curious to dive deeper? Discover the full story: https://bit.ly/4dZHc0g #shapethefuture

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