Post by Dr Zafar Khan

Joint Chief Executive Officer at - Vertis Infrastructure Trust (Previously Highways Infrastructure Trust) - A KKR & OTPP sponsored Road invIT platform

At Vertis, our Sports Fest is not an event — it’s an experiment in culture - people first. Every year, our CXOs sponsor the auction from their own pocket, and every employee - including our housekeeping staff - becomes part of the auction pool. There are no designations, no hierarchy - just individuals with unique strengths waiting to be discovered. Teams are formed through bidding, a team lead is chosen, and together with the sponsor, they design strategies for chess, carrom, Volleyball, Badminton, table tennis, and cricket. Gold and silver points decide the winner - but the real victory lies elsewhere. What truly matters is what employees experience. Colleagues who rarely interact during work collaborate closely. Hidden talents surface. Quiet performers become match winners. A legal team member may turn out to be a brilliant chess strategist; a colleague from housekeeping may be the star cricketer. People feel seen, valued and trusted beyond their job descriptions. Teams learn to recognise and leverage each member’s strengths. Strategy becomes collective. Competition sparks innovation. Laughter replaces formality. Silos dissolve without being forced. The organisational outcome? Stronger bonds, deeper collaboration and an energy that no structured corporate team-building programme can replicate. At Vertis, we believe intrinsic motivation builds something external rewards never can - loyalty, ownership and a true sense of belonging. Culture is not built in conference rooms. Sometimes, it is built on a badminton court..

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