Post by Dr Lynda Wee

And just like that, it’s a wrap. 13 weeks ago, they walked in with bright eyes. 13 weeks later, their clients’ eyes are even brighter - after listening to ideas that didn’t just add value, but created it. Was it easy? No. Was it fulfilling? Absolutely. Was it nerve‑wrecking to influence up? You bet. They didn’t take the easy road. They chose the road less travelled - one where value is intentionally created, not incrementally added. As they dove in, they learned more. The stakes rose, and so did their conviction. And today, they faced the final moment: influencing their clients with clarity, confidence, and impact. And they did it. To the graduating class of Channel Value Creation (NTU–EDHEC) - I couldn’t be prouder of what you have learned, challenged, and showcased. Keep pushing boundaries. Keep creating value. Most of all, enjoy the ride. Thanks Coach team for the journey and support! #ntusg #edhec #valuecreation