Post by Digital Cinema Media
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New research from Fandango reveals that Gen Z are now the most frequent cinemagoers, with 87% saying they have seen at least one #film in a #cinema in the past 12 months. From the decline of third spaces, to the rise of online platforms such as Letterboxd, young people are cinema’s biggest supporters. Read more via The Guardian: https://lnkd.in/eWyCpp4J #GenZ #Media #CinemaAdvertising