Post by David Luputi

High school students rarely get to actually do marketing, not just hear about it. That’s why I’m glad we made BISM Winter School x JamSession happen. In 2 days, participants didn’t just learn from people who do this for a living - they also built their own campaigns and presented them. For me, this is the fastest way to answer two real questions: 1. “Is marketing for me?” 2. “If I already like it, how do I level up fast?” The feedback was overwhelmingly positive. The most common “complaint” was basically: "it ended too soon". Behind the scenes, pulling everything together is never as smooth as it looks on the outside - but it was genuinely fun to be part of it, and even better to see it land so well. I loved working with Oana Oprea, Razvan Acsente, Iulian Barbulescu, Valentin Suciu. Watching them turn complex marketing concepts into clear, practical steps the students could apply immediately was a reminder of how great they are at what they do.