Post by David Reim

Launching and scaling data-driven life science companies and products

Jargon Watch -- RUD -> Random Unscheduled Disassembly. An aerospace and military euphemism for an explosion or breakup of a vehicle, usually an airplane or a rocket. I heard Elon Musk refer to the recent explosion of a SpaceX test rocket as a RUD. I hereby claim RUD for use in business. I have certainly experienced my shares of business RUDs.

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