Post by Cvent

Research surveying nearly 1000 marketers and event professionals across 12 countries: - 85% say the rise of AI content has made audience trust harder to earn. - 81% say trust in their brand increased after an in-person event. The more content floods the feed, the more presence becomes the differentiator. This was one of the central conversations at #CventCONNECT this week. Learn how industry leaders are dealing with AI and trust paradox. Link in the comments. #Cvent #CventCONNECT #AI #EventMarketing