Post by CRN Australia

The role of the technology partner is changing as customers shift away from point solutions and look for providers who can deliver strategic guidance and own outcomes end-to-end. While technology spending is predicted to remain robust, priorities are shifting, according to IDC's APAC IT spending outlook. Organisations are deferring big transformations and hardware refreshes in favour of AI with clear ROI, cloud optimisation and cybersecurity. For partners, that's translating into longer deal cycles, greater pricing pressure and less predictable pipelines. For the latest CRN Australia Deep Dive, Rosalyn Page spoke with the following executives for their insights: - Alex Belperio, executive general manager, Atturra - Nick Sone, chief customer officer, Brennan