Post by Criteo

This week, we took the stage at exchange4media RetailEX 2026 to discuss what’s next for commerce in India.   As co-presenting partner, we joined industry leaders to explore how brands can better connect with today’s evolving shopper journeys.   💡One clear theme across conversations was that today’s shopper journey is fragmented, fast, and non-linear, and that winning brands will be those that connect discovery, consideration, and conversion more intelligently across channels.   🗞️We also introduced our first Commerce Playbook for India during the event, expanding on these insights: https://lnkd.in/ex3fugtu   Thank you to our speakers, partners, and attendees for the discussions! Driv Vohra, Sujata Dwibedy, Sairam Ranganathan, Swati Rao Jeyakumar, Adeeb Akhyar, Medhavi Singh, Achin Talwar