Post by The CPG Guys

🍷 𝗖𝗮𝗻𝗻𝗲𝘀 𝘄𝗮𝘀 𝗴𝗶𝘃𝗶𝗻𝗴 𝗿𝗼𝘀é, 𝘀𝘂𝗻𝘀𝘁𝗿𝗼𝗸𝗲, 𝗮𝗻𝗱 𝗳𝗲𝘄 𝗴𝗲𝗻𝘂𝗶𝗻𝗲𝗹𝘆 𝗯𝗿𝗶𝗹𝗹𝗶𝗮𝗻𝘁 𝗵𝗼𝘁 𝘁𝗮𝗸𝗲𝘀. So naturally, our friends Cristina Marinucci and Jacqui Dynowski made a podcast episode about it on the SHeCOMMERCE Podcast. Ⓔⓟⓘⓢⓞⓓⓔ 27: 𝘾𝙖𝙣𝙖𝙥é𝙨 𝙛𝙧𝙤𝙢 𝘾𝙖𝙣𝙣𝙚𝙨: 𝙏𝙝𝙚 𝙃𝙤𝙩 𝙏𝙖𝙠𝙚𝙨 𝙀𝙫𝙚𝙧𝙮𝙤𝙣𝙚 𝙒𝙖𝙣𝙩𝙚𝙙 𝙩𝙤 𝙎𝙖𝙮 𝙊𝙪𝙩 𝙇𝙤𝙪𝙙 is exactly that: bite-sized industry truths with a side of side-eye 👀 Because under the linen fits, yacht selfies, and panels about “the future”, there were some genuinely juicy takeaways: ✨ Creators aren’t a trend. They’re the main character now. ✨ AI 𝗶𝘀𝗻’𝘁 replacing original thinking... 𝗯𝘂𝘁 it is making it very obvious who has some. ✨ And the industry’s favourite comfort blanket? Metrics. We’re still clinging to them like a bad ex. The real energy at Cannes wasn’t agreement. It was contradiction. Tension. Debate. A little chaos (Jacqui and Cristina's favorite place to live. iykyk) Which, frankly, is 𝙬𝙝𝙚𝙧𝙚 𝙩𝙝𝙚 𝙜𝙤𝙤𝙙 𝙨𝙩𝙪𝙛𝙛 𝙡𝙞𝙫𝙚𝙨. This episode includes hot takes from numerous industry luminaries including Jane Hanson! Because progress in commerce doesn’t come from polished consensus. It comes from people being brave enough to say, “Wait a minute. Are we sure this 𝘴𝘵𝘪𝘭𝘭 𝘮𝘢𝘬𝘦𝘴 𝘴𝘦𝘯𝘴𝘦?” And that’s exactly the conversation we’re having. 🎧 𝗜𝗳 𝘆𝗼𝘂 𝘄𝗮𝗻𝘁 𝘁𝗵𝗲 𝗖𝗮𝗻𝗻𝗲𝘀 𝗿𝗲𝗰𝗮𝗽 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘁𝗵𝗲 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗱𝗲𝗼𝗱𝗼𝗿𝗮𝗻𝘁, 𝗴𝗼 𝗹𝗶𝘀𝘁𝗲𝗻 𝘁𝗼 𝘁𝗵𝗲 𝗲𝗽𝗶𝘀𝗼𝗱𝗲 𝗵𝗲𝗿𝗲: Listen to 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟮𝟳: 𝗖𝗮𝗻𝗮𝗽é𝘀 𝗳𝗿𝗼𝗺 𝗖𝗮𝗻𝗻𝗲𝘀: 👉 https://lnkd.in/ecqvxCJq 𝗦𝗵𝗲𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲: 𝗕𝗼𝗹𝗱 𝗕𝗿𝗮𝗻𝗱𝘀. 𝗙𝗶𝗲𝗿𝗰𝗲 𝗪𝗼𝗺𝗲𝗻. 𝗢𝗻𝗲 𝗦𝗶𝘀𝘁𝗲𝗿𝗵𝗼𝗼𝗱. #SheCommerce #CannesLions #CommerceCulture