Post by Continental

Where does the next generation of passionate technology experts come from? Part of the answer can be found close to our headquarters at the IdeenExpo in Hanover, Europe's largest technology and innovation festival for young people. More than 50 of our apprentices and dual-study students designed, built and programmed most of the exhibits shown at our Continental booth. From tire carving to laser engraving, each one tells a story about what a tire really represents: technology, precision efficiency – and creativity that pushes boundaries.