Post by Contentsquare

Summer can feel like a quieter time in retail, which makes it the perfect opportunity to get a head start on peak season planning. 💪📈 Good news is, 2026 Peak Season Benchmark data is on its way. ✨ We’ve been digging into the data behind all of this—and the patterns are starting to tell a much clearer story about what drives performance when it matters most. How customers move between devices. How intent forms (and fades). How experience impacts conversion when pressure is highest. And how value shows up in ways that don’t always look like bigger baskets. All the insights, trends, and data you need to swap the summer slump for a head start on your best season yet. In the meantime, give yourself a refresher with our 2026 Benchmark Data Explorer while you wait—new Peak Season data lands soon.