Post by Columbia Sportswear Company

We’ve opened something special in Korea. Introducing Columbia’s first Premium Branded Concept Store, now open in Dongsung‑ro, Daegu. Built around Oregon’s natural heritage, this store brings our brand story to life with immersive design, elevated product presentation, and a consumer journey built for engagement. Huge congratulations to our Korea team for delivering a beautiful, future‑ready retail experience. If you’re in Daegu, come visit and celebrate with us during our limited‑time opening event.