Post by Collektiv Club

🚀 The market's new darling isn't just about software; it's about proof over promise. Companies that can show revenue, signatures, and real-world results are the ones getting the spotlight. 💼 Investors are rewarding businesses that turn the hard part into their business model. It might make the math less elegant, but it builds a moat that's hard to cross. 🏰 TransMedics is a prime example. They're not just selling a device; they're revolutionizing the entire organ transplant logistics. Their focus on control and workflow is what's making them a market favorite. 🏥 The lesson for startups? If your product changes workflow, compliance, or logistics, be ready to answer who owns the outcome when things go wrong. Control is what gets budgeted, not surprise. 💡 So, what's the market pulse? Are we moving towards businesses that own a workflow, even if it means heavier capex and operational drag? Let us know your thoughts. 🤔 #SaaS #Fundraising #B2B #Investment #MarketPulse