Post by Colgate-Palmolive

Delivering health conversations that consumers actually trust 🎧✨ Up to 87% of health-related social media posts contain misinformation, yet 38% of Gen Z consumers trust social platforms for health advice over medical providers. To bridge this credibility gap, Colgate-Palmolive recently launched Serving Smiles, a video-first podcast designed to simplify wellness, debunk myths, and provide science-backed education. As Dana Bolden recently shared with Personal Care Insights, "We saw a clear gap between the volume of health content people are consuming, especially Gen Z, and the quality of that information. Our goal is to host a space where reliable, objective information is accessible to everyone… With so much choice in the market, this generation deserves unbiased opinions and facts to make smart, informed choices.” 👉 Read the full interview here: https://lnkd.in/eP7YeRpU 👉 Tune in to the latest episodes of Serving Smiles now: https://lnkd.in/eGMnqvEP #ServingSmilesPodcast #ColgatePalmolive