Post by Clevertouch Consulting

𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗦𝗮𝗹𝗲𝘀𝗳𝗼𝗿𝗰𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗖𝗹𝗼𝘂𝗱 𝗰𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝗰𝗮𝗽𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝘄𝗶𝘁𝗵 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝘁𝗿𝗮𝗶𝗻𝗶𝗻𝗴, 𝗼𝗻-𝗴𝗼𝗶𝗻𝗴 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗮𝗻𝗱 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆   Discover how Brooks Macdonald partnered with Clevertouch to get more value from Salesforce and Pardot. We recently caught up with Kelly Paddison and MARCELLE WILLIAMS, MBA to discuss how tailored support helped streamline campaign delivery, support growing event activity, and build stronger in-house capability.   𝗧𝗵𝗲 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲: After implementing Salesforce and Pardot, Brooks Macdonald needed more practical, tailored support to help the team get greater value from the platform. 𝗢𝘂𝗿 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵: Clevertouch initially delivered tailored Pardot training based on Brooks Macdonald’s business needs and team experience levels. Over time, this developed into a flexible retainer model, giving the team access to specialist support as and when needed.   𝗧𝗵𝗲 𝗿𝗲𝘀𝘂𝗹𝘁𝘀: The ongoing retainer has helped Brooks Macdonald improve campaign delivery, bring more activity in-house, and move forward with the reassurance of expert support on hand when needed.   Learn more about how Clevertouch and Brooks Macdonald partnered to build confidence in Salesforce Marketing Cloud: https://lnkd.in/e7Bcqew9   #salesforcemarketingcloud #martech