Post by Christos Harpantidis

Τι κάνεις όταν ο κόσμος έχει ήδη αποφασίσει τι είσαι; What do you do when the world has already decided what you are? Last Friday, in Venice, we launched “Believe. Further” with Maestro Andrea Bocelli, a platform for dialogue between two voices shaped by the same pursuit: progress. Maestro Bocelli’s journey has been defined by belief. From the beginnings of his career to the world’s most prestigious stages, he has followed a path shaped by conviction and the courage to go beyond what the world believed he could be. The evolution of Philip Morris International reflects the same structure, driven by early decisions, sustained commitment and the discipline to deliver change over time. Launched in Venice, the city of bridges, the place where the impossible (a city built on water) is made possible. Συνεπώς, τί κάνεις όταν ο κόσμος έχει ήδη αποφασίσει τι είσαι; Γίνεσαι αυτό που γνωρίζεις πως μπορείς να είσαι. Πιστεύεις, πιο πέρα. What do you do when the world has already decided what you are? You become what you know you can be. You believe. Further. #BelieveFurther #Change #Science Massimo Andolina Cengiz Cilengiroglu Stavros Drakoularakos Clara Paradies Maria Dimopoulou Carlo Albore