Post by Choice Hotels Asia-Pac

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At #AHICE2026, the Choice Hotels team will be contributing to several of the conversations shaping the next phase of growth for our industry. From the Asia‑Pacific franchising outlook, to midscale and upscale growth and the evolving role of OTAs and global distribution, our leaders will be sharing practical perspectives based on what we’re seeing across the Choice Hotels network. AHICE Global Hotel Industry Conferences remains a valuable forum for sharing insight, challenging thinking and connecting with peers as the industry navigates a dynamic operating and investment environment. Scott Armstrong David Silcock Telena Frost, CRME #AHICE2026 #HospitalityLeadership #HotelIndustry #IndustryEvents

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