Post by Chamodi Sandunima Kaluarachchi Kankanamge
Doctoral Candidate (Marketing) at University of Waikato | Emerald Literati Awardee (2025)
🎉 Hot off the press! 🎉 I am delighted to share that my paper, "The Moderating Role of AI Chatbots on Brand Loyalty, Customer Experience and Service Quality in Online Fashion Retail," has been published in the Asia Pacific Journal of Marketing and Logistics (Emerald) (ABDC: A, Q1) DOI: https://lnkd.in/eeAuMCbZ #UOW #BusinessSchool #Chatbots #ArtificialIntelligence #DigitalBusiness #FashionRetail #EmeraldPublishing #AcademicResearch