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“There is real power in relatability. Relatability drives engagement, engagement drives curiosity. And that curiosity is what drives customers to completing the purchase in that cart.” That’s Wada'a Fahel's perspective on what happens when customer trust erodes in the absence of relatability, and she would know. For more than two decades, Wada’a has led global content transformation at Xerox, Harley-Davidson, and Zendesk, scaling content across markets while preserving brand voice across languages and cultures. Now, as Founder of LocVerse, she is focused on helping buyers and vendors build stronger, more scalable foundations for global content experiences. On May 15 in Woodinville, she joins Jonas Ryberg and Stefan Huyghe for a live recording of The Signal Room — a curated conversation about where multilingual AI is taking the industry, and what leaders need to understand now, not after the shift has already happened. Register here → https://luma.com/hss4mp9f

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