Post by Carlos Martín Martínez

Apple’s App Tracking Transparency (ATT) framework is here, and the rules of the game are changing drastically. With the next major iteration of iOS 14 (likely 14.5 in March or April), apps will be required to gain user consent for ad tracking via ATT only, with SKAdNetwork as the only alternative. Learn more about what this means for the mobile advertising industry and how to prepare in our deep dive webinar on Tuesday 9 February at 3:00 PM GMT. Save your seat: https://lnkd.in/eRj5xA9