Post by BSH Home Appliances Group

When people talk about growth, they often focus on innovation, new markets, and strong brands. However, growth only becomes a reality when underlying processes can keep pace. For us, logistics plays a crucial role in this process. Around 4,000 employees worldwide ensure products arrive on time, in the right place, and meet the highest quality standards. At the same time, we develop solutions that increase efficiency, reduce costs, and enable new business models. For example: At our Giengen site, we invested in a highly automated shipping solution to accommodate the significant growth of our direct-to-consumer business. What started in 2014 with the shipment of around 70,000 small appliances has grown to over one million shipments by 2025. Automated shipping processes, intelligent warehouse concepts, and optimized global logistics networks are all part of modern logistics. It is a strategic competitive factor that enables scalable growth. Behind every successful delivery is a team that turns ambitions into concrete results.